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  Pricing Your Home: How Much Is Enough? - Back
Selling a home is a big job but arriving at a fair asking price can be just as challenging. Timing is everything.

Most activity happens in the first three weeks after listing because people already in the market watch for new properties to come available. A bad price will miss them and reducing it later will not bring them back. So how do you arrive at the price that will find a buyer for your home?

The key is to know the competition. That means having your real estate professional research what homes of similar style and quality in your
neighborhood are listed at or sold for. When you see recent sales, thatís reality. Thatís what the market is willing to pay. That, of course, means avoiding the temptation of raising the asking price by a few thousand dollars to provide room to negotiate.

When the time comes to write up a listing, your agent should have the following information: up to date prices for similar homes, photographs and descriptions of these homes and the length of time they were on the market. Then, put yourself in the shoes of the potential buyer. Ask yourself, what would I pay for this home.

Sometimes you not get as much as you want or less than what you think the home is worth. No one cares what you paid or how much you have in it. They only care what the price is today.

If your home is priced right and shows well, it should sell quickly.

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